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Spring Cleaning for your Oriental Rug

If you’re in the process of spring cleaning your home, don’t neglect your Oriental rugs. They’ve experienced a great deal of use during the long winter from wet and occasionally snow covered shoes, including shoes contaminated with salt used to melt snow on sidewalks and driveways. And no, simple vacuuming will not remove these accumulate contaminants, which can actually damage your rug’s natural fibers and organic dyes. Oriental rug washing is the only way to thoroughly clean your valuable rugs, and if you’re a pet owner, rug washing is an absolute necessity.

Most Oriental rug customers think that the first priority of Oriental rug washing is to “clean” their valuable rugs.  Well, that’s only partially correct, as the first priority should be “safety.”  Let me explain.

Oriental rugs are far different from their wall-to-wall cousins.  Oriental rugs are hand woven using natural fibers and organic dyes, including, believe it or not, tea and vegetable dyes.  While beautiful to admire, Oriental rugs cannot be cleaned using conventional carpet cleaning methods.  These cleaning systems can actually permanently damage your valuable rugs.

Successful Oriental rug washing combines two important items – decades of experience and a state-of-the-art multi-step washing system, using specially treated water that significantly reduces potential damage to your rugs.  Simply put, there is no replacement for experience and a proven washing system.

We have recently completed important upgrades to our West Knoxville-based Oriental rug washing boutique, where we pamper your rugs.  With twice the capacity that we had previously, you can be assured that every rug we wash using our proprietary 11-step Oriental rug washing process will be thoroughly and safely cleaned.

If you have not already done so, I encourage you to visit us online at www.superiorofknoxville.com and view our informative three-minute video to discover the Superior of Knoxville Oriental rug washing difference.

For all of your Oriental rug washing needs and upholstery and carpet cleaning projects this spring, trust the one company that has put “superior” back into cleaning: Superior Carpet & Rug Cleaning of Knoxville.

A Level of Clean that is Nothing to Sneeze With

Winter’s snow and ice seem a distant memory, and we’ll need to wait an entire year for the next dogwood blooms to herald in spring. Remember those precious few weeks when we opened up our windows to allow those mild spring breezes to freshen up our homes? Well, all too quickly the temperatures have risen, our windows are once again closed, and the air conditioners are turned back on.

One challenge many of us experience during those periods of time when our homes are “buttoned up” is that dust and allergens are trapped inside.  Your home’s HVAC and ceiling fans redistribute these contaminants throughout the entire house, as is evident by the dust on your furniture.  No amount of dusting seems to alleviate the sneezing and coughing experienced by many of our family members resulting from these trapped contaminants.

While there is no way to totally eliminate dust and allergens in your home, there are steps you can take to significantly reduce these airborne contaminants.  One sure fire way is to remove dust and allergens from your home’s carpeting and Oriental rugs.  While vacuuming helps, your vacuum only removes a small portion of the accumulated contaminants that are trapped deep in the fibers of your carpets and rugs.

At Superior Carpet & Rug Cleaning, we offer homeowners two proven solutions to dust and allergens.  For your home’s wall-to-wall carpeting, we offer a deep cleaning and extraction process that thoroughly cleans your carpets using only specially treated water from our truck-mounted cleaning plant that assures a level of clean that leaves our competition in the dust.  For your home’s Oriental rugs, we offer our proprietary 11-step rug washing process at our state-of-the-art facility that achieves a level of clean that is simply not achievable any other way.

Call us today, and discover for yourself a Superior Carpet & Rug Cleaning level of clean – a level of clean that is nothing to sneeze at.

Cleaning You Can See For Yourself

Few things are as confusing to homeowners as the cleaning (actually washing) of Oriental rugs.  In fact, most Oriental rug owners believe that their rugs are very similar to their wall-to-wall cousins.  Trust me – nothing could be further from the truth.

That’s why I created a short three-and-a-half minute online video to demonstrate why my proprietary 11-step Oriental rug washing process is far superior to the other cleaning alternatives available.  Our process has been designed by me personally after many years of first-hand experience.  Also, I am comfortable in saying that I believe this proprietary 11-step rug washing process offers rug owners unparalleled level of cleaning that you can see for yourself.

Not convinced?  Then I invite you to check out our informative video at www.superiorofknoxville.com.

So what’s the big deal?  Well, while most wall-to-wall carpeting in homes today are manufactured from permanently dyed, synthetic fibers that can be safely cleaned using a variety of cleaning processes, their Oriental rug cousins are a completely different animal.  These hand-woven Oriental rugs use all-natural fibers such as wool and organic dyes and can be permanently damaged if subjected to the same cleaning systems used to clean today’s wall-to-wall carpeting.

Our West Knoxville-based Oriental rug washing boutique combines our more than 30 years of cleaning experience with our proprietary, state-of-the-art, 11-step rug washing technology to provide you with the safety and peace of mind that you deserve when cleaning your fine Oriental rugs that may be destined to become a family heirloom.

But don’t take my word for it.  I encourage you to view our video on our website to discover a level of cleaning that you can truly see for yourself.

For a Clean That Can Be Seen

At Superior Carpet & Rug Cleaning, all Oriental rugs are washed by hand in our highly specialized, state-of-the-art facility using a proprietary process we developed during the past decade.  There’s simply no in-home alternative to washing Oriental rugs. We call our process “For a Clean That Can Be Seen.” Because most homeowners are unfamiliar with Oriental rug washing, we created a short video demonstrating the proper methods to wash your valuable rugs and avoid the damage that can result when untrained and inexperienced individuals attempt to clean them. I encourage you to visit our website to view this informative video.

I’ve devoted a large portion of my more than 25 year professional career researching information on the history, crafting, and caring for fine Oriental rugs, including visiting with individuals whose families have been hand-crafting quality Oriental rugs for three generations or more.  Knowing how Oriental rugs are crafted is as important as knowing how to care for them, and because we help homeowners care for their rugs, this understanding is essential.  There’s no correlation between wall-to-wall carpet and fine Oriental rugs, and they can’t be cared for using the same methods.

Oriental rug creation begins with a design that often has a historical significance unique to the region where it’s produced.  Most rugs are hand-crafted using fine, all-natural wool that’s been hand-dyed using a variety of organic dyes.  The dyed wool yarn is then hand-knotted in rows onto a cotton or wool warp, with as many as 400 knots per square inch in the finest Persian rugs.  Although they may appear fragile, the long-wearing Oriental rugs are rugged and can outlast conventional carpet by centuries if properly cared for.

Superior Carpet & Rug Cleaning has been helping families care for their fine Oriental rugs so they can be passed onto future generations as heirlooms.  If their care is ignored, the rugs will have a much shorter life expectancy while depreciating in value.

If you desire the beauty and longevity that was hand-crafted into your fine Oriental rugs, then we can help.  Regardless of your rug’s value, we value and treat it accordingly.  Call today or email and ask if our free pickup and delivery service is available where you live.

Bad Fido!

Sometimes our beloved four-legged kids do the wrong things.  If your family has a puppy in training or perhaps an older dog who has an occasional accident, and if you own Oriental rugs, you know where I’m going with this article.

When your pet has an accident on one of your Oriental rugs, don’t panic.  If you act quickly, you can save your valuable rug.

Pet urine has a high alkalinity factor that can potentially have a very negative effect on your rug’s wool and cotton fibers, which by nature are acidic.  The alkaline solution can cause both the acidic dyes to bleed and can burn the rug’s acidic natural fibers.  Left untreated, pet urine will stain your rug and may result in the rotting and deterioration of its fibers.

Act quickly!  Blot up as much of the urine as quickly as possible, then call a professional Oriental rug cleaner who is both experienced and trained to clean and preserve Oriental rugs.

At Superior Carpet & Rug Cleaning, we have three decades of carpet cleaning and rug washing experience.  We are one of the few Oriental rug washing specialists that have our own rug washing facility, where your rugs are professionally washed using our very own proprietary system, all under my personal supervision.

But time is of the essence.  While not all rugs can be saved, the likelihood for success is greatly enhanced by swift action on your part.

And while we’re on the subject, if your home’s upholstery or wall-to-wall carpet has spots that seem impossible to remove, I encourage you to call us.  In our 30+ years of experience in carpet and upholstery cleaning, we’ve discovered a number of unique processes that will often remove stains that homeowners and other cleaning services were unable to remove.

It Fido had an accident on your favorite Oriental rug or if you’ve got hard-to-clean spots on your carpeting or upholstery, one call to Superior Carpet & Rug Cleaning may help get man’s best friend out of the dog house.  To learn more and to discover what differentiates us from the competition, visit www.superiorofknoxville.com to view our informative video, where seeing is believing.